Diversity challenges faced in the workplace - Free Essay Example

Sample details Pages: 4 Words: 1326 Downloads: 9 Date added: 2017/06/26 Category Management Essay Type Analytical essay Did you like this example? Diversity in the workplace means when people are getting employed without discrimination i.e. on the basis of gender, age, and ethnic, cultural background, sexual orientation, religious belief or the racial background. Diversity also refers to the other ways such as level of education, experience in life, their social economic background, also their personality and status. Don’t waste time! Our writers will create an original "Diversity challenges faced in the workplace" essay for you Create order Work experience and marital status also covers diversity (Hostager Meuse 2008). Basically workplace diversity means identifying the values of different individuals and managing them in the environment called workplace. Managing the diversity at workplace means creating that kind of environment that make use of contribution of people with different backgrounds (DeSouza 2008). So, organizations main perspective is to develop those strategies that can include different background, their perspectives and the family responsibilities for their employees (Hostager Meuse 2008). They also need to recognize all the contribution that diversity has made for the purposed of generating new ideas and the technique of doing things. Diversity also covers the policy of equal employment opportunity (EEO). All the policies related to the equal employment opportunity are important foundation for the workplace diversity policy (Hostager Meuse 2008). HOW DOES WORKPLACE DIVERSITY FIT INTO THE WIDER ORGANIZATION? Principles of workplace diversity should be incorporated with and highlight all the aspects of human resource management (DeSouza 2008). Aspects can be planning, selection, recruitment, performance appraisal, training and development etc (Hostager Meuse 2008). All the organization should show their commitment to diversity and should integrate a flexible working condition which allows their employees to balance their work and other responsibilities in the organization. Basically, workplace diversity strategies help the organization to build the relationship with the community and to enhance the contribution of its employees (DeSouza 2008). It also helps in improving the quality of its programs, products and the services delivered (Hostager Meuse 2008). Successful organizations main focus is to inculcate and embed the main principles of diversity in their cultures and the management system. These principles of diversity really values for the organization same ways as they do business (DeSouza 2008). One can easily see the reflection of diversity in their approach to people management. This is the center element in leadership which is reinforced through performance feedback and assessment. BENEFITS OF WORKPLACE DIVERSITY Any organizations success and competitiveness depends on the ability to adapt the diversity and realize their benefits. When organization actively assesses their workplace diversity issues and implementation of these diversity plans, some of the benefits can easily be reported which are as follows: Increase in Adaptability Large number of solutions with different variety can be supplied to the problems in service just by employing the diverse workforce in an organization. For sourcing and allocating resources solutions can be provided (Hostager Meuse 2008). Employers from diverse background not only bring the individual talents but also the experiences in suggesting the ideas which are flexible in adapting to the markets which are fluctuating and also the demands of the customer (DeSouza 2008). Broader service range Diversity also provides globalization. Diverse collection of employees in an organization provides diverse collection of skills which allows a company to provide the services to customers on global basis. Multiplicity of viewpoints Diverse workforce also feels comfortable while communicating with varying points of view which also provides the large number of ideas and experience (Hostager Meuse 2008). An organization can look at those ideas and views to meet the business strategy needs of the organization (DeSouza 2008). It also meets the needs of the customer more effectively. More Successful Execution Diversity at workplace also encourages the employees of the companies to perform to their highest ability (Hostager Meuse 2008). Strategies can then be executed company-wide which results in higher productivity, profit and also the return on investment. CHALLENGES OF DIVERSITY IN THE WORKPLACE For taking the advantages of the benefits of diversity at workplace, one has to face lots of challenges. Some of the challenges are as follows: Communication Problems Cultural and language barriers need to be overcome for successfully diversity programs to succeed. Ineffective communication results in confusion, lack of team work and also the low morale. Resistance to change In an organization there are always some people who will refuse to accept that social and cultural makeup of their workplace is changing day by day (Hostager Meuse 2008). Old and traditional ways mentally silences the new ideas and also inhibits the progress of the organization. Implementation of Diversity in the Workplace Implementation of diversity in the workplace is a intervening challenge to all the advocates of diversity (DeSouza 2008). With the right use of employee assessments and research data advocates must build the customized strategy to maximize the effects of diversity in the workplace for their particular organization. Successful Management of Diversity in the Workplace A strategy must be created and executed to create the civilization of diversity that filter through every department and the function of the organization (Hostager Meuse 2008). Training of diversity alone is not sufficient for the organizations diversity management plan. STRATEGIES FOR MANAGING DIVERSITY IN AN ORGANIZATION Assessment of diversity in the workplace Top companies and organization make assessing and evaluating their diversity as the internal part of the organization and the management system. An employee satisfaction survey can easily accomplish the assessment for the company efficiently. It also helps the management team to decide which challenges and obstacles to diversity are present in your workplace (Hostager Meuse 2008). It also determines which policies are to be added and which policies to be eliminated. Now to check the success of the workplace plan implementation, reassessment can be done. Development of diversity in the workplace plan Selecting the survey contributor or the provider that offers comprehensive reporting is the key decision for organization. This report will be the beginning structure of your diversity in the workplace plan. The plan made must be complete, inclusive, attainable and measurable as well. It is the organization that will decide what changes need to be made and also the timeline for the change to be attained. Implementation of diversity in the workplace plan The most important commitment is of the executive and the managerial commitment which is must for the organization (DeSouza 2008). Leaders and managers of different departments must add in various diversity policies into every aspect of the organizations utility and purpose. Another important task is the management cooperation and the participation which is required to create culture which is advantageous to the success of the organization plan. WORKPLACE DIVERSITY SOLUTIONS If possible involve all the employees in the organization in putting together and executing the diversity initiatives in the workplace (Hostager Meuse 2008). Encouraging employees of different department, to freely express their ideas and opinions, which give them, sense of equality among them. Training for the employees, this can be used to shape up various diversity policies in the organization. Assessment results to build and implement successful diversity in the workplace policies. As the economy is becoming global, the workforce in the organization is becoming increasingly diverse as well (Hostager Meuse 2008). Success and competitiveness of the organization depends on the capability to manage the diversity in the workforce effectively. Evaluating organizations diversity policies and plan for the future. CONCLUSION A diverse workforce is a reflection of a changing world these days. Diverse workforce in the organization brings the high values to the organization. Giving respect to all the nationalities working in the organization will benefit the workplace just by creating a competitive edge and also the increase in productivity as well (DeSouza 2008). By managing diversity at workplace benefits the employees by creating a fair and safe environment for them. Everyone in the organization has the access to opportunities and the challenges. Management tools in a diverse workforce should be used for giving education to all the employees about diversity and its issues which includes law and education (DeSouza 2008). Around the world, most of the places are made up of diverse cultures. So organization should learn how to adapt to them.

If I Had Not Written That Letter - 850 Words

â€Å"If I had not written that letter: would my relationship change.† Hello, Raissa, As I write this letter, I imagine myself as you are thirteen (13) years old, full of curiosity and very energetic as other teenagers are. You are experiencing changes all around you from physical, mental and emotional. You are having a great time just after your thirteenth birthday party with family and friends. Talking about friends, during this time, you will have to make decisions not based on the way you feel or from trickery advices you received from peer pressure from anyone. You will have to able to differentiate between the right and wrong companionship in order to avoid problems and situations which would create chaos in your mind. On this Sunday evening, you are going to be pressured into writing an unintentional love letter, which will later cause your heart to Pound like big rain drops rapidly falling on a zinc roof. It will be so fast that you would think it dropped to your stomach. This is a letter from your future self-advising you about your first crush experience, read carefully and learn about the outcome. While am sitting on the floor of my school library, sandwiched in between two bookshelves with about 200 books on each shelf, with the loud sound of the air conditioner and growling of my hungry stomach, I can still feel the cool breeze on that evening outside my house. I can hear the falling of dried plum leaves with its crisp sound as it hits theShow MoreRelatedIf I Had Not Written That Letter873 Words   |  4 PagesIf I had not written that letter: would my relationship change? Hello, Raissa, As I write this letter, I imagine myself as you: are thirteen years old, full of curiosity and very energetic as other teenagers are. You are experiencing changes all around you from physical, mental and emotional. You are having a great time just after your thirteenth birthday party with family and friends. 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In my dreams Free Essays

These strange eerie feelings were all too familiar to the boy who lived across the street. It was part of my daily routine to accompany the same quiet, hidden and shy boy to and from school. He very rarely spoke but was almost definitely troubled. We will write a custom essay sample on In my dreams or any similar topic only for you Order Now Just like the boy the whole Charms family kept themselves to themselves. The only sightings of Mrs. Charm were of her mysterious emerald eyes peeping from behind the faded, torn curtain. When the family moved into the street my mum had urged me to welcome the new family the morning that they had arrived. A little hesitant at introducing myself to the new family, nevertheless I obeyed my mother’s instruction. As I approached the first step I heard distressed voices from inside the house. The voices stopped and I knew my knocking had been heard. The blanket of cold air felt thin around me. The emptiness of the dark glaring eyes, which stared back at me when the door was opened, sent a shiver down my spine. The tense atmosphere around the house made my body freeze, but it became alive again when I heard my mother’s cheerful shriek from across the road. My mother was always colourful and energetic in her ways and sure enough within a few seconds she had fully introduced both herself and me reassuring the silent figure that I would be happy to walk alongside him on our journey to school. That was when my encounters with the Charms family started and my nightmares began. Every night since that first meeting I had awoken streaming with sweat and breathless, in a panic. At first the nightmares were blurry and confusing but after several weeks the pieces of the puzzle began to slide into place. I often tried to prevent my eyes closing when I felt tired, terrified of the horrifying events which I would witness as my eyelids clamped closed. The nightmares began with an image of the blank expression of the boy who lived across the street. His eyes rolled open and it was clear that he had been disturbed from a deep sleep. I knew that this was not the first time that this had happened. He was awakened at the same time every night from his peaceful slumber. He could set his watch by it. Some nights he would be so restless that he would slide from his bed and walk the shadowy landing to the bathroom. I saw him stumble. His legs felt heavy from the interrupted sleep. Other times the boy would lie awake in bed tossing and turning. When the voices started he doubted them at first. It was a new house and a strange neighbourhood; settling down took more than a couple of weeks. But as the voices got more frequent I could see that the boy dreaded his awakening. Then one night just like the previous nights, the same routine occurred. However this night was different. The voices were clearer than before. He knew that no one other than his family was in the house, and the doors were locked. Was it his wild imagination and the unsettled atmosphere in the house? This is what he had thought before. He simply dismissed it as his mind playing tricks on him. His dark troubled eyes guided his body back to his room. He stopped outside his parents’ room and paused. The voices had reached a peak and the boy now recognised whom they belonged to. The dark eyes peered around the door, which was ajar. His father appeared frightened and fearful as his mother’s voice rose. I shot up in bed. Beads of sweat ran don my forehead. What the boy had seen in my dreams was what I had been dreading. The bright emerald eyes rang clearly in my memory. While I had been dreaming it had all seemed so unbelievable, only a dream. Now I was awake and everything felt so real. The boy’s mother always kept herself hidden from the world and yet the father seemed to carry shame for his family. Since the move the situation had grown worse. The shouting that I had heard from inside the house at the first meeting of the family was exactly the same voices that the boy hears every night. There was nothing he could do to stop them. He could not ignore them because his body shook violently with fear as the voices got louder. The boy was helpless just like the rest of his family was. The boy’s family seemed to fall apart a little more each day. His dark eyes had tried to hide the frightening secrets of his family. When I had first met the Charms family I knew that there was something strange about the atmosphere around the house but I had just dismissed the boy as shy. The whole family was part of a tangled web of anger, hate and rage. Earlier in my dream I had seen the boy’s father looking fearful, but did he fear for his life? When morning came I struggled to remember the shadowy goings on in the Charms house. As I rubbed my weary eyes and the light streamed through the gap in my curtain everything started to become clearer. Confused from my sleep I was unsure of what I had seen but now I was sure. My thoughts were broken by my mum’s cheery smile, which lit up my room. I urged to tell my mum what had happened in my nightmare. I had been having them for weeks now and I had wanted to tell her then. I knew that she would not have thought anything of the strange family, she was always too busy. I was always making up stories. My mum called me the joker. I had a vivid imagination. That is why I doubted that the dreams were true at the beginning, but now I was sure. I explained to my mum about the nightmares. She smiled. I knew that smile. She did not believe me! How to cite In my dreams, Papers

Own Informatione Products Essay Example For Students

Own Informatione Products Essay CREATE YOUR OWN INFORMATION PRODUCTS!Millions and millions of full sized books and small booklets aresold each year. Most are produced by the large publishinghouses. However, there are also several million books soldevery year by small, unassuming, one-person publishingcompanies. Many of these one-person publishers operate from ahome-based office. And, surprisingly, some home-based publishersearn excellent incomes. (Whats more, some are even becomingvery rich.)In this report youll learn how to succeed as a home-basedpublisher, producing books, booklets, reports and manuals onnearly every subject imaginable. And, if you have no desire towrite your own material, youll learn how to get authors towrite for you. Many authors have chosen to by-pass the usual publishing routesand, instead, self-publish their own books. Admittedly, thisrequires more work, but it could also mean more profits. Thereare many reasons authors decide to self-publish, including:1. Its very difficult to get a manuscript accepted by the giantpublishing houses, unless you are a personality in some field,or are already a successful author. 2. Often, the large publishing companies will want to edit amanuscript in such a manner that is unacceptable to the author. 3. Often, the author can market his own book more effectivelythan a large publisher will. This is especially true if thematerial is of a non- fiction or of how-to nature. 4. Self publishing allows the author to keep all of the profits. 5. There is plenty of opportunity for the author/self- publisherto set up other profit center products that are related to thetopic of the book. So, as you can see, there are many compelling reasons whythousands of authors have chosen to self-publish. Also, theavailability of low cost microcomputers have madeself-publishing much easier than in past years. This report willgive you a step- by- step approach to self-publishing your ownbook. Note: this report is not about writing. It is assumed that youwill write your own booklets, or hire a ghostwriter to do thejob for you. So the following information will focus only onthe steps you need to take to succeed (make money) as a self-publisher. HOW IT WORKS AND HOW TO DO IT STEP-BY-STEP(1) Generate book ideas and proposals, either your own or byhiring authors/ghostwriters. (2) Evaluate these ideas and proposals as to the feasibility ofproducing a valued book, and reaching a large group ofprospective customers. (3) Evaluate the size of the market and determine how youllreach that market. Also, research any competitive books. (4) Consider various related products that you could sell to thepeople who buy your book. (5) Write and edit the book, pay royalties to an author, or hirea ghostwriter to do it for you. (6) Produce a camera-ready copy for the printer. (7) Begin your marketing effort by designing ads and brochures. (Often, this step comes before, or during, writing the book. Your sales material can give you something to live up to.)(8) Launch a full scale marketing and publicity campaign. (Afull-scale roll-out should follow a test marketing campaign. You want to make certain you have a truly salable product, andshould spend little money to test the waters.)(9) Get printing quotes and have the final version of the bookready to print and bind as soon as youre sure there will besufficient sales to warrant these costs. (10) Sell follow-up products to your customers. All of these steps can be carried out quickly. You could easilyhave a fast-selling book on the market within 6 months, or less. SELECTING A TOPICThe best, and easiest, subjects for self-publishers to produceare of the how to genre. Books, reports and manuals that tellreaders how to do something are among the liveliest sellers. Its very difficult for a small publisher to be successful withnovels, or poetry books. So this report will focus on how tobooks. However, you can apply many of the techniques discussedhere to market other kinds of books as well. To begin, you should publish material on topics which you aremost familiar. You should also have a market targeted and a planfor reaching that market. Example: you may have in mind toproduce a book about how to make money with crafts to be soldin small craft shops, craft fairs, craft magazines and throughdirect mail to people who make craft items. Its not necessary for you to be an expert on a topic if youarent writing the book yourself. But you do need to beknowledgeable enough to evaluate the book proposals that aresubmitted to you. Otherwise, youll have to hire an expert toevaluate the manuscript for you. Most small publishers specialize in one general topic. Forexample: crafts, income opportunities, computers, a particularhobby, gardening, health and others. A home-based publisher,like you, will then produce several books on the same subject. Thus, greatly increasing sales because youll have related booksto offer to the same customer. Once you have a few potential topics, these ideas must beevaluated. The most crucial question is, can I sell a booklike this and, if so, how will I sell it? First, you need toevaluate the size of the market. If there are only a fewthousand people who would be interested in your book, you maywant to reconsider. Many small publishers recommend that you have a potential marketof at least 50,000 people who would be interested in your topic. Next, you need to determine if these people are easy to reach. Are there magazines, trade associations, or mailing lists thatyou can use?Example: Book HOW TO USE LOTUS 1-2-3 SOFTWARE Market 2million owners of Lotus 1-2-3. How to reach mailing list ofLotus owners, special magazines for Lotus users, computerbookstoresYoull find that most self-publishers suggest that you find amarket niche that is not being adequately covered. Heres asampling of marketing model railroading, self-publishers,writers, Apple computer owners, computer programmers, gardeners,health enthusiasts and hundreds of other narrowly definedinterests. Each of these topics may only have a potential marketof 50,000 to 200,000. But this is often enough for you to besuccessful. Its especially true if you have a good way to reachthese people, and if you publish several books about the topic. Most publishers are recommending that you stick to specialsubject books rather than broad coverage books. It seems as ifthe day of the high page count, broad topic books are aboutover. There are also many groups of people who are interested inall kinds of narrow, specialized topics. Other factors to evaluate include: are there any similar booksalready on the market, how is your book different (morevaluable), are there people who really want your book, is yourinformation up-to-date and can you produce exciting promotionalmaterial to sell your book?Its important to consider your books selling points. If itseasy, write an ad for the book, that is, your material has manyselling points, the book will be easier to market. More aboutbook marketing later. BOOK TITLESThe title of your book can have a big effect on sales. A goodtitle will often result in increased interest as well as higherprofits. Example:HOW TO GET RICH IN MAIL ORDER is much better than HOW TO GETSTARTED IN MAIL ORDER. Here are a few more good examples of lively book titles:HOMEMADE CASH, CASH FROM YOUR COMPUTER, IS THERE A BOOK INSIDEYOU, QUICK CASH (129 WAYS ANYONE, ANYWHERE CAN MAKE $200RIGHT AFTER DINNER), HOW TO WRITE A MILLION- DOLLAR OPPORTUNITYBOOK, WHY S.O.B.S SUCCEED AND NICE GUYS FAIL IN SMALL BUSINESS,CASH COPY, ILL BUY THAT!, HOW TO MAKE PVC FURNITURE FOR FUN ANDPROFIT, CASH IN BY CLEANING UP, $200 A DAY WITH YOUR PICKUP, ADSTHAT SELL, HOW TO MAKE YOUR ADVERTISING MAKE MONEY, HOW I MADE$1,000,000 IN MAIL ORDER, HOW TO MAKE MAXIMUM MONEY IN MINIMUMTIME, SECRETS OF HOW TO BECOME A SUCCESSFUL MAILING LIST BROKER,HOW TO WRITE A HIT SONG AND SELL IT!, HOW TO ADVERTISE FORLESS THAN THE COST OF A POSTAGE STAMP! And so on. A good book title should: grab the attention of the customer,clearly reveal the books subject, arouse interest, define thearea covered by the book and promise benefits to thebuyer/reader. Many books also have a subtitle. The subtitle isusually about 6 to 15 words long and should reveal even moreabout the book. For example:QUICK CASH! How Anyone, At Any Time, Anywhere Can Make At Least$200 Right After Dinner. One more thing about book titles: If youre planning to produceads or direct mail pieces to promote your book, you shouldconsider a snappy, upbeat title which can be also used as yourheadline. The above book title, along with its sub-title, innational full-page advertisements has sold thousands of copiesof the book, Quick Cash. Its attention-getting, informative,captures the imagination of the proper prospect and offers abenefit. BOOK LAYOUTThere are several basic decisions you must make concerning thelayout of your book. These decisions will influence the cost youpay for printing. For example:(1) Stick with standard sizes 5 1/2 x 8 1/2 inches or 8 1/2 x11 inches. (Some printers may have slightly different bookdimensions.) But just make sure that you request a standard sizethat your printer can easily produce. Odd sizes will increasethe overall cost of printing. (2) Number of pages All book printers have optimum number ofpages that they can produce. These are usually increments of 4,8, 16, or 32 pages. Youll want to make sure your book falls onthese increments or youll pay extra for blank pages. The pagecount does not include the cover. Example: It may cost 10% morefor a 161 page book than it does for a 160 page book. Therefore,youll want to reduce your manuscript by one page. (3) Typeface This is the style and size of the letters thatmake up the text. The most used typeface for books is TimesRoman at 10 point size. If you use 12 point size, more pages arerequired, 8 point size will require less pages but will beharder to read. Dont use some offbeat, out of the ordinarytypeface. Make your book easy to read. Effects of the Atomic bomb EssayOther marketing methods include: sending publicity releases,mailing review book copies to editors of appropriatepublications and, perhaps, appearing on radio or TV talkshows. There are literally hundreds of different ways to sellyour books. One self-publisher sells 30 to 40 books every day byhawking them on the street! Imagine no ad costs, no directmail costs, no discounts, no postage just pure profit. Some publishers go so far as to design an ad, or direct mailpiece, for their book before they even write it. If they havetrouble writing a hard-hitting ad, they would probably havetrouble selling the book. Too, a pre-publication ad can giveyou something to live up to as you prepare your book. All book ads, direct mail pieces and brochures should focus onthe benefits that the book will give the customer. Thesebenefits include: more money, a better job, health, happiness,knowledge, love, luck, personal improvement, and so on. Your adsneed to convince your prospects that theyll enjoy thesebenefits by buying your book. Therefore, your ads must beeye-catching, descriptive and inspirational. If you dont wantto tackle writing your own ads, hire a direct responsecopywriter to do it for you. The really goods ones can oftenbring you more business than you can handle. Look in directresponse trade journals such as Direct Marketing magazine and DMNews for copywriter listings. Another important factor to consider is the overall appearanceof your ads and brochures. Simply put, they should lookappealing and be easy to read. Make sure that you follow therules of typesetting, proper graphic techniques and, mostimportantly, employ a stop-the- readers-in-their-tracks headlineand use well wri tten, compelling ad copy. Many self-publishers who sell by mail order offer some form ofmoney back guarantee. Most offer a 30 to 90 day refund forreturned books. Owen Publishing always gives a full year. Agood, reliable guarantee will definitely improve sales of yourbook. Mail order book sales can also be increased by adding incentivessuch as: 10% discount when buying before a certain date; freereport with each purchase; buy four books get the fifth onefree; or some other low-cost freebie. A bonus for promptnessalmost always increases book sales. But remember, when yourementioning your bonus, relate the benefits derived from thatbonus not just the bonus itself. If you intend to sell yourbook via mail order, observe the ads used by other booksellersand take time to read several books about mail order techniques. One of the lowest cost ways to sell your book by mail is calledthe two-step method. Using this strategy, you place low- costclassified ads to obtain inquiries for your book. You then sendto each inquiry a packet of information, including an effectivesales letter. Most often, youll want to send a follow- upmailing to those who didnt buy. And offer an additionalincentive. This two-step method is the lowest cost way to start. Its usedby some very successful companies, and has led many self-publishers to success. As time goes on, and your experienceincreases, expand into display ads and direct mail campaigns. OTHER SELLING TECHNIQUESOne way to promote your book is by making personal appearancesat book stores. You can arrange a book signing party with thebook store owner or manager. The book store orders 50 or 100 ofyour book and advertises the party. The author personallyautographs each book as its sold. Some authors go on nationaltours that encompasses autographing parties, talk showappearances, speeches, seminars and trade shows. It should be mentioned that this way to sell your book is, in reality,difficult. Getting book store owners or managers to agree tobook signing events takes some doing. Your topic must be very,very interesting and you must be convincing enough to get yourfoot in the door. It takes work, but it can be a lucrative wayto sell books. The dealership selling method works well for many self-publishers. There are many mail order book sellers who may beinterested in selling your books for you on a dropship basis. The mail order book dealer advertises your book(s) in hiscatalog and when an order arrives, sends you 50% (or whatever)of the retail price along with a shipping label addressed to thecustomer. You then ship the book directly to the buyer. This method works very well if you have camera-ready advertisingbrochures for the dealer to insert with his catalog or othermailings. The dealer will put his name and address on thebrochure and have several thousand copies printed. He thendistributes these brochures along with his other salesliterature or, perhaps, even runs ads for your book. Dealers can be found by placing small, inexpensive ads in theopportunity-type magazines, and by adding the tag-line DealerInquiries Invited to the bottom of your own sales materials. There are many self-publishing groups that work together inco-op marketing, either through book shows or by direct mail. You may want to take advantage of these co-op efforts. Also,there are many book shows going on all the time throughout thecountry where you can exhibit and sell books directly, or makecontact with wholesalers. ADDITIONAL INCOMEHere are a few other ways your book can produce money for you:selling through book clubs, selling subsidiary rights, movierights (wasnt there a movie called How To Make Love To AMarried Woman, or something like that, based on a how-tobook?), or by selling foreign rights. Anyway, all of these methods can produce some excellent profitswith little extra work on your part. It is suggested that you getinvolved with a local self-publishers or writers group whereyou can develop different ways to make money with your book. One of the best ways to produce additional income from your bookis by selling products that are related to the books topic. Ifyoure selling a book about making money with computers, forexample, you should include a catalog other computer books orshareware software. When you get an order for your main product (your book), youship the order along with a catalog of your other products. Since the customer has already expressed an interest in yourtopic by buying your book, a certain percentage of those buyerswill also be interested in your other related products. That is,of course, assuming that your customer was satisfied. You canget these other products by developing them yourself, or byacting as a dealer for other companies. Some self-publishersmake more money from these bounce back catalog sales than theydid from the original book sale. As your sales increase, youll need to keep a customer mailinglist. You can then mail catalogs or information on your latestbook throughout the year to your buyers. Whenever possible,youll want to include discount coupons or other sales materialin the book itself. Why? To capture many of the names of peoplewho buy your book through bookstores or from dealers. Youllnotice that many smart publishers include sales literature orcatalogs on the last few pages of the book in order to generateadditional sales. Another important aspect of marketing is the manner in which youoperate your business. You should always bend over backwards totreat the customer respectfully. Answer all complaints and shipall refunds promptly. Process all orders fast and reply to everyinquiry the same day, if possible. You want to develop a goodreputation for your company, if you ever expect to harvestrepeat orders. INCOME POTENTIALMany self-publishing authors have become millionaires. Most makean above average living. Writing and marketing your work, theessence of self-publishing, takes learning, practice,perseverance and determination. The work is easy. Its notlike mining 16 tons of coal. But your brain must be engaged atall times and you must constantly seek ways to better marketyour book. About 5% of your efforts will be tied up in producingyour book the other 95% will be marketing. Understand this: No matter how good your book is, now matter howwell written, no matter how timely or interesting the topic,nothing will happen until you lead your proper prospect to thepoint of taking out his or her checkbook and actually buying. So keep in mind that, not only must you prepare a salable bookor report, you must begin to master the techniques of marketing. The two skills, writing and marketing, can be easily learned. And, as you progress, youll discover pockets of profit that cansend your earnings sky high. The potential for earning is staggering. SOURCESWriters Digest magazine at your newsstandHow To Write How-To Books Articles by Raymond Hull WritersDigest BooksWriters Resource Guide Edited by Bernadine Clark WritersDigest BooksWriters Utopia Formula Report by Jerry Buchanan TOWERS Club USAPO Box 2038 Vancouver, WA 98668How To Make Your Advertising Make Money by John Caples PrenticeHallAds That Sell by Robert Bly 174 Holland Ave. New Milford, NJ07646The Secrets of Mail Order Unlocked by Ed Simpson Owen PublishingCompany Battle Ground, WA 98604-0010The Self-Publishing Manual by Dan Poynter Para Publishing PO Box4232 Santa Barbara, CA 93103Publishing Short-Run Books by Dan Poynter (address above)Plus, youll need a good dictionary, thesaurus and a book on theelements of grammar. CONCLUSIONSelf-publishing your own book, like most worthwhile endeavors,takes some amount of preparation. You can hire experts to dopart of the work for you (design covers, typesetting, editing,indexing, ghostwriting, etc.). It is recommended that you do muchof the work yourself in order to save money and to help youlearn the ins and outs of book publishing. You can save yourself some problems by preparing an overall planfor producing and marketing your book. Youll also want togather additional products related to the books topic that youcan sell for additional profits. Thousands of successful authors have found that self-publishingis the only route to take. Why not you?

Bay Of Pigs Essays (2223 words) - CubaUnited States Relations

Bay Of Pigs The Bay of Pigs Invasion The story of the failed invasion of Cuba at the Bay of Pigs is one of mismanagement, overconfidence, and lack of security. The blame for the failure of the operation falls directly in the lap of the Central Intelligence Agency and a young president and his advisors. The fall out from the invasion caused a rise in tension between the two great superpowers and ironically 34 years after the event, the person that the invasion meant to topple, Fidel Castro, is still in power. To understand the origins of the invasion and its ramifications for the future it is first necessary to look at the invasion and its origins. The Bay of Pigs invasion of April 1961, started a few days before on April 15th with the bombing of Cuba by what appeared to be defecting Cuban air force pilots. At 6 a.m. in the morning of that Saturday, three Cuban military bases were bombed by B-26 bombers. Seven people were killed at Libertad and forty-seven people were killed at other sites on the island. Two of the B-26s left Cuba and flew to Miami, apparently to defect to the United States. In the early hours of April 17th the assault on the Bay of Pigs began. In the true cloak and dagger spirit of a movie, the assault began at 2 a.m. with a team of frogmen going ashore with orders to set up landing lights to indicate to the main assault force the precise location of their objectives, as well as to clear the area of anything that may impede the main landing teams to be added when they arrived. At 2:30 a.m. and at 3:00 a.m. two battalions came ashore at Playa Gir?n and one battalion at Playa Larga beaches. The troops at Playa Gir?n had orders to move west, northwest, up the coast and meet with the troops at Playa Larga in the middle of the bay. A small group of men were then to be sent north to the town of Jaguey Grande to secure it as well. When looking at a modern map of Cuba it is obvious that the troops would have problems in the area that was chosen for them to land at. The area around the Bay of Pigs is a swampy marsh land area which would be hard on the troops. The Cuban forces were quick to react and Castro ordered his T-33 trainer jets, two Sea Furies, and two B-26s into the air to stop the invading forces. Off the coast was the command and control ship and another vessel carrying supplies for the invading forces. The Cuban air force made quick work of the supply ships. With some of the invading forces' ships destroyed, and no command and control ship, the logistics of the operation soon broke down as the other supply ships were kept at bay by Casto's air force. As with many failed military adventures, one of the problems with this one was with supplying the troops. In the air, Castro had easily won superiority over the invading force. His fast moving T-33s, although unimpressive by today's standards, made short work of the slow moving B-26s of the invading force. On Tuesday, two were shot out of the sky and by Wednesday the invaders had lost 10 of their 12 aircraft. With air power firmly in control of Castro's forces, the end was near for the invading army. Over the 72 hours the invading force of about 1500 men were pounded by the Cubans. Casto fired 122mm. Howitzers, 22mm. cannon, and tank fire at them. By Wednesday the invaders were pushed back to their landing zone. Surrounded by Castro's forces some began to surrender while others fled into the hills. In total 114 men were killed in the slaughter while thirty-six died as prisoners in Cuban cells. Others were to live out twenty years or more in those cells as men plotting to topple the government of Castro. The 1500 men of the invading force never had a chance for success from almost the first days in the planning stage of the operation. Operation Pluto, as it came to be known as, has its origins in the last dying days

THE EFFECT OF MEDIA ON THE PUBLICS OPINION essays

THE EFFECT OF MEDIA ON THE PUBLICS OPINION essays The Effects of Media on the Public's Opinion Mass media - have you ever taken the time to consider two articles about the same thing? Some may be more bias against a group or idea, while others keep a strict, non bias view. The way the media portrays events may change or even corrupt people's thoughts on certain public matters. This paper will dissect four articles on the Woodstock riots and show the relationships and differences between them. On a Sunday night, near the closing song of the Red Hot Chili Peppers, there were a few bonfires were reported. The firefighters, feeling they were under control, let these bonfires burn. Then Limp Bizkit came on, another hard-core band. In their song "Breakstuff," the audience climbed a television camera tower and began ripping equipment and other electrical devices off of them. After Limp Bizkit, Rage Against the Machine, another hard-core band, played hard-core music that could have easily incited violence. When the smoke cleared away Monday afternoon, not only were thirty-seven people arrested, out of a countless number; there was also hundreds of thousands of dollars worth of damaged equipment. In the articles, "They Must Have Run Out of Drugs" and " Woodstock Riot," there are direct and indirect quotes used to inform people of what happened at the concert. These quotes also try and persuade the public's opinion as to whether or not the riots were the faults of the accused. In the article, "Woodstock Riot," the author used a direct quote spoken by Spencer Parker. Parker stated, "When it first started there was something to it, it has a little bit of meaning when you pay $4 dollars for a pretzel." (PG 2 para. 3) his statement helped direct the blame at high prices. In the article "They Must Have Run Out of Drugs," the author used a quote by Chris Melnyczenko to help place blame on the disgruntled youth. Melnyczenko said, "They're destroying everything." (Pg. 1 pa ...

Business project managment Essay Example | Topics and Well Written Essays - 2000 words

Business project managment - Essay Example This also ensures that the company stays up to date as a project involves research into the market and the references of the stakeholders. However, a project cannot imply exist on its own without any particular order. It is for this reason that every project has its own unique management. The management leads the organization towards the direction of achieving the objectives of the project. This is done through decision making the analysis of the progress of each project. It is also important for the project managers to balance the finances while handling their projects. This is in terms of the cost time and quality. Although the organizations are looking for a way to boost their profits through the use of projects, it would not be wise to utilize all the funds of the organization to fund projects. It would be harmful in that the organization may end up suffering in other areas. These areas may include the lack of money for salaries or expansion. The project management is put in place so as to make sure that the costs involved in running the projects are valid and reasonable. Project management also involves the managers being time conscious and making sure that they eat the deadlines of their projects on time. This will also ensure that no unreasonable costs are incurred in extra time spent working on a project. Due to the importance of the project in boosting the economic status of the company, the project management is also responsible for ensurin g that there is quality in the outputs of every project. Quality leads to more sales and demand from the customers. They have to look into all the aspects of the project and in their planning of the project make sure that they are all leading to achieving the goal and objective of quality output. They also ensure that the four life cycles of a project fall in place; the project initiation, project planning, project execution and

Managing conflicts Essay Example | Topics and Well Written Essays - 2500 words

Managing conflicts - Essay Example Conflict management is a common phenomenon in organizations (Rainey, 2009). Managing conflict aims at lessening the interdependent between the conflicting groups. It can involve physical separation of the conflicting parties. Physical separation buffers the creation of the inventory between the units of workflow making it less independent and reduces conflict. Generally, conflict is unending in any society where people live together. Introduction Many people and organization wish to compete peacefully with their market competitors, family members, and organizational departments. However, conflicts are inseparable from persons they form part of our daily living. Conflicts are the long live Methuselah and were present even in the beginning between the two brothers that is Cain and Abel. The term conflict has no definite meaning but scholars who are interested in studying it have created different accounts over the same. In an institutional setting conflict is a breakdown in the standar d mechanism of the decision making bringing difficulty in the management of the organization. Conflict is a dynamic process underlies the organizational behavior (Rainey, 2009). When people work together, there must be tension and conflict among the individuals from time to time. Conflict is the natural and the immediate outcome of disagreement and results individuals who differ in terms of thought and likes. Sources of organization conflict National organizational groups’ conflicts source from the individuals persons who from the organization (Jones, 2010). Conflicts at work place, according to the university of Colorado faculty, stems from issues from the employees and the management or among the employees. One cause of conflict in an organization is differing values among the organization’s persons. The work place consists of individuals who have different perspective towards the daily issue that emerge in the company and life generally. Some strongly believe to the m but are unwilling to comply with the standards. These beliefs are the main cause of conflicts to these institutions (McConnell and Leibler, 2011). For example some workers strongly belief in the diversity to the business, however they may not accept the different views from others or accept opposition over their belief. Another cause of conflict in an organization is the opposing interest of interest of the workers. This may come about if a worker decides to pursue his own goal without considering the goals of the business or the well being of other workers. It may result to result to strife among the workers hence a conflict. This situation occurs when some employees focus on achieving their own objectives without regarding their effect to the company’s operation. In the first instance, the victim may forget that she is a member of the institution’s team from which they are supposed to work to achieve a certain goal (Miller, 2008). The sole worker may work according to her own schedule in a manner that builds resentment to the whole organization. Personal conflict is another cause of conflict in an organization. Two or more people in an organization are prone to clash since no person is exactly like the other. One employee may possess a reversed personality while another may be an outgoing. When these two personalities clash, the immediate expectation is a conflict in the institution. Poor communication can also lead to strife among t

Ben and jerry study case Example | Topics and Well Written Essays - 500 words

Ben and jerry - Case Study Example Also, it failed in increasing average return on shareholders’ equity. From 5% in 1997, it had reached till the case writing to 9%, which was not a big leap forward on the shareholders’ money. 2. Do you think that, in general, it is possible for a for-profit company to be committed to â€Å"improve the quality of life of a broad community† and still maximize shareholder value? Why or why not? It is possible for a for-profit company to remain dedicated to the community cause and at the same time record high earnings for the shareholders. Off late social issues of the communities where corporations have their offices have become relevant enough to provide a brand name and image to a company that promises to offer intangible value to the surrounding communities. This intangible value appreciates in time and changes into tangible results later when public at large prefers investing in its shares because of the earned reputation from the social work done to improve the standard of life of the surrounding communities. If I were Henry Morgan, I would recommend the Board to accept the offer made by Unilever. Unilever is the only company that is offering shareholders’ $36 in cash for each share. Offering shareholders the cash return for their investments in Ben $ Jerry’s provides them freedom of investing in any other company. Another company, Meadowbrook Lane is offering $32, which is less in value to the offer made by Unilever. Other than that the proposal made by Unilever offers to include some select members of B&J management in the integrated division of Unilever’s frozen desserts. A conflict of interests arises over Unilever’s proposal to limit social commitments and interests, but this is the same in the proposals of Meadowbrook Lane and Dreyer’s Grand. 4. If you are thinking about starting a new business, would social consciousness be a consideration for you? Was there anything you learned in

The Harmful Effects Of Smoking Health And Social Care Essay

The Harmful Effects Of Smoking Health And Social Care Essay There are many bad effects of smoking related to health, social and psychological level which can harm the life of a person in great detail. For smoking people grow the tobacco tree whose leave which are mostly smoked or chewed and sniffed for many different effects. Smoking which involves tobacco which then contains a certain chemical known as nicotine. Nicotine is highly addictive chemical, and a smoking person can become a slave of nicotine for very long time if he/she is not cautious a first time. Tobacco other than nicotine contains nineteen different cancer causing chemicals, and together these chemical are called tar. People smoke for different reasons such as they want to produce a sense of being well, to boost their mood, and to improve short term concentration and memory. Until recently smoking was consider good thing, and there were many advertisements for smoking in newspaper, television, and other mass media. Smoking is major health risk, but still people give different reasons for smoking most of these justifications are not very reasonable. Smoking is mostly starts at young age because teenagers think that if they start smoking they will be considered as mature, but of course they are wrong and causing serious health risk for themselves. Smoking by many is way to relax, but it comes with greater health risk for damaging the brain. Smoking is very bad habit thus it should be quitted by people, smoker dont risk their lives but lives of other which inhale the smoke (Greaves, 2002). Smoking effects differ from a person to another person depending upon exposure to chemicals of the cigarette. Smoking is not only public health issue, but also it has great financial cost on the nations. Until we stop smoking, more people will be addicted, more people will get sick, more families will be devastated by loss of loved ones, bring great damage to medical system of the nations. Harm of smoking on body of a person is enormous, and smoking should be ban from all public places. Smoking can easily make a body weak, and cause a slow and steady death. There many facts related to smoking and deaths, for instances in United States there were about 443,000 deaths by smoking, which is about one in five death every year. It is also believed that each year more deaths happen due to smoking compared to combine the deaths by Human Immunodeficiency Virus (HIV), alcohol, suicides, illegal drugs, murder and vehicle injuries. Due to smoking ninety percent of all lung cancer in men is cause d, and eighty percent of all lung cancer deaths in women. It is also estimated that deaths ninety percent of all deaths by chronic obstructive lung diseases are caused by smoking. Human body is very vulnerable to harmful effects of smoking, and it can harm our heart, lungs, blood circulation, bones, stomach, mouth, eyes, skin, reproduction and fertility. Smoking effect on heart and lung in very serious manner, in case of heart nicotine raises blood pressure and blood gets clot easily. Carbon monoxide raids the blood of oxygen and causes development of cholesterol deposits in artery walls. In case of lungs smoking causes chronic obstructive pulmonary disease (COPD) which is group of disease that includes asthmatic bronchitis and emphysema. Chronic obstructive pulmonary diseases (COPD) are well known as silent killer diseases. Most of smokers dont know that they are affected by it until it is too late to save them. There is no cure for such type of diseases and almost fifteen percent of smokers develop chronic obstructive pulmonary diseases (COPD). Harm to blood circulation start at by smoking, and veins and arteries get hard, narrow, and also get coated by fat deposits. This can then lead to problems such as cold skin, ulcer, cramps, pain and blockages in veins which can cause a stroke and heart attack. Smoking makes bones weak and breakable, and women need to be careful because they are more likely to suffer by osteoporosis than non-smokers. Smoking can harm stomach, eyes and skin. Stomach damages can affect vital organs in the body, and increase the chance of stomach cancer. There are even more danger for eyes such as eye diseases related to Graves ophthalmopathy, glaucoma and cataract. Worst thing which can be done by smoking is causing a permanent blindness. Smoking lessens the amount of oxygen for the skin. This can mean that skin start to age more quickly and making you look like dull and grey. Smoking effect on reproduction and fertility are very serious. Smoking can increase risk of feebleness, and can damage sperm by reducing sperm count and casing testicular cancer (Team, 2009). Everybody knows the harm of smoking but nobody cares to stop it, this attitude towards smoking should be changed. Smoking is vilest habit of about 1.2 billion which are addicted to smoking. It has no benefit for smoker and the society. Smoking impact on society is beyond health and illness. Smoking regularly impacts the financial resources of smoker especially when people have limited resources. For instance in England economically poor households spend about 2.5 percent of income on smoking per week. It is believed that economic burden of smoking exceeds one percent of European GDP. Society has to pay the cost of smoking by morbidity and mortality. Direct cost of smoking is related to health care and indirect cost is related to the loss of human capital due to premature deaths, productivity losses, and unpaid income taxes. Currently estimate the total smoking attribute cost of two leading groups of smoking related diseases in COPD and Cardiovascular Disease (CVD), amount between 105 .83 to 130.31 billion euros. In Australia smoking net social cost is between 2.1 to 3.4 percent of their GDP (Kaiser S, 2009 ). Smoking effect on children and teens are intense. Smoking passively can impair childs ability at mathematics and reading by leading researchers claims. Study of smoking environment is essential, and one such study shows that if people at home smoke regularly then children get low marks in test. In journal of Environmental Health Perspectives measure that exposer to smoking at home leads to cotinine in children. Cotinine is common in children by second-hand smoke. Exposer of smoking at home to children is important issue which government must resolve to keep the childrens safe (Society Guardian, 2005 ). Teenager starts to smoke at very young age thus cause the buildup foundation of diseases in their bodies. Teenage at large think smoking as fashionable thing and get involved in smoking. Children and teenager are building blocks of our society if they are in safe environment then society are in safe environment. Implication of life is lost due to smoking, and as result average persons loses 10 to 15 minute of exquisite life whenever smoking. Smoking is largest preventable cause of unwanted deaths around the world. Smoking cause more than twenty five diseases and most of them are life intimidating, and strappingly suspected to relate to smoking. Average smoking reduces the total life expectancy to 6.8 years, heavy smoking reduces the total life expectancy to 8.8 years. Furthermre smoking reduced the number of disease free life by 5.8 years. Stop smoking at age of forty and increase your life expectancy to 4.6 years(Baijal, 2010). Over the years smoking has proven harm for our society and one such harm is at psychological level. Smoking seems to take control of our mind and make us do illogical things. Some strong smoking people are increasing becoming threat for their families and a burden on the society. Most smokers being during young age, and this leads to risk taking or rebellion later in their lives. Presence of high status model and peer also leads to encouragement of smoking. Smokers say they smoke to relieve the feeling of stress but in truth they have higher stress level than non-smokers. Psychologist Hans Eysenck has developed a personality profile of smokers, and Extraversion is trait in smoker in which they tend to be impulsive, sociable and excitement seeking individuals (Eysenck, 1965). Psychologists also believe that personality and social factors are great causes of smoking. Now it is responsibility of government around the world to take action against smoking and ban it from public places. Go vernments around the world should provide quitting treatments of smoking in different society so we can eradicate the diseases from our society. In conclusion smoking is not only harmful to you but all the people around you. People who smoke have increased their chance of getting heart diseases and lung cancer. Smoking is bad addiction and as soon we can get rid of smoking its better for people around us. We should reduce the number of people who smoke in our society because it destroys our society from its core. It is absolute necessity to fully understand the harms of smoking and stop it from taking lives of virtuous peoples. The smoking should be quitted by smoker to avoid financial losses the harmful effects of health. Smoking strongly contributes to sterility thus both male and female should discourage it. We know almost every disease which is linked to smoking and causing the deaths thus it is time to say no to harmful effects of smoking.

Pornography Essay -- Argumentative Persuasive Essays

Pornography Pornography is ripping apart our society. Although Christians are sometimes discus tied with the impact and apathetic about the need to control this menace. Pornography is a year business with close ties to organized crime. Pornography involves books, magazines, videos, and devices and has moved from the society into the mainstream through the renting of video cassettes, sales Of so-called "soft-porn" magazines, and the airing of sexually explicit movies on Cable television. To some, pornography is nothing more than a few pictures of scantily clad Women in seductive poses. But pornography has become much more than just Photographs of nude women. Computer technology is providing child molesters and child pornographers with powerful new tools for victimizing children. Pornography as "the sexually explicit depiction of persons, in words or images, Sexual arousal on the part of the consumer of such materials. No one can prove those films with graphic sex or violence has a harmful effect on viewers. But there seems to be little doubt that films do have some effect on society and that all of us live with such effects. The question of how society will function when all checks that a few thousand years of civilization have imposed have disappeared has yet to be answered. Society has been trained to view photographs as representations of Reality, but digital imaging has quickly tossed that mindset aside. The underlying Problem results in questioning of everyday events such as, the ability to look at a Photo and trust that the images we see are truly representative of the situation. The ability to alter images can open creative outlets for photographers and In turn, produce better quality work. Any photog... ...nities of the porno plague. We should express our concern to local Officials through letters and petitions about adult movie houses and bookstores in the community. But if we receive pornographic material in the mail, we should Report it to our postmaster and request that federal agents take action. One Important thing is not to patronize stores that sell pornographic materials. Consider organizing a boycott and pickets in order to get community attention Focused on the problem. And even try to start a neighborhood meeting or something to help out around the community. To conclude this report pornographic material is hurting America but not in a big way and it is bringing us down as a society and not really being great role Models to our kids. Its might be a good thing to have and to some people might be A bad thing to someone. Thank you for reading my report. Pornography Essay -- Argumentative Persuasive Essays Pornography Pornography is ripping apart our society. Although Christians are sometimes discus tied with the impact and apathetic about the need to control this menace. Pornography is a year business with close ties to organized crime. Pornography involves books, magazines, videos, and devices and has moved from the society into the mainstream through the renting of video cassettes, sales Of so-called "soft-porn" magazines, and the airing of sexually explicit movies on Cable television. To some, pornography is nothing more than a few pictures of scantily clad Women in seductive poses. But pornography has become much more than just Photographs of nude women. Computer technology is providing child molesters and child pornographers with powerful new tools for victimizing children. Pornography as "the sexually explicit depiction of persons, in words or images, Sexual arousal on the part of the consumer of such materials. No one can prove those films with graphic sex or violence has a harmful effect on viewers. But there seems to be little doubt that films do have some effect on society and that all of us live with such effects. The question of how society will function when all checks that a few thousand years of civilization have imposed have disappeared has yet to be answered. Society has been trained to view photographs as representations of Reality, but digital imaging has quickly tossed that mindset aside. The underlying Problem results in questioning of everyday events such as, the ability to look at a Photo and trust that the images we see are truly representative of the situation. The ability to alter images can open creative outlets for photographers and In turn, produce better quality work. Any photog... ...nities of the porno plague. We should express our concern to local Officials through letters and petitions about adult movie houses and bookstores in the community. But if we receive pornographic material in the mail, we should Report it to our postmaster and request that federal agents take action. One Important thing is not to patronize stores that sell pornographic materials. Consider organizing a boycott and pickets in order to get community attention Focused on the problem. And even try to start a neighborhood meeting or something to help out around the community. To conclude this report pornographic material is hurting America but not in a big way and it is bringing us down as a society and not really being great role Models to our kids. Its might be a good thing to have and to some people might be A bad thing to someone. Thank you for reading my report.